The Law Firm Owner’s Guide to Marketing Funnels
How to Attract, Convert, and Scale Clients—On Autopilot
This Playbook Was Built for Lawyers Who Are Done with Inconsistent Marketing
If you’ve ever
said to yourself…
If you’ve ever
said to yourself…
Then this playbook was written for you
Then this playbook
was written for you
Let’s face it: most lawyers didn’t go to law school to become full-time marketers. But somewhere along the way, you were told you had to be everywhere—posting constantly, chasing referrals, tweaking ads that don’t work, or spending hours creating content no one sees.
That kind of marketing? It’s draining. It’s inconsistent.
And it’s not the only way.
What If You Could Generate a Steady Stream of High-Value Clients—Without Hustling Harder?
Here’s the Truth No One’s Telling You:
The most successful law firms don’t hustle harder.
They systemise smarter.
This is your high-impact, step-by-step system to set up a marketing funnel that brings in leads consistently—without cold outreach, wasted ad spend, or marketing guesswork.
Inside this powerful guide, you’ll find the exact framework we use to help law firms across Australia generate qualified leads and scale sustainably—no agency retainer required.
The Law Firm Owner’s Guide to Marketing Funnels
INTRODUCING
How to Attract, Convert, and Scale Clients – On Autopilot
This Isn’t Just Another “Free Guide.” It’s the System We Use With Our Clients and Our Own Law Firm.
You won’t find recycled advice or fluff-filled theory. This is a plug-and-play marketing system designed specifically for lawyers, by lawyers.
Learn how to build a marketing funnel that nurtures leads until they’re ready to buy.
Discover the 5 stages of a high-converting legal marketing funnel (and how to set up each one).
Map out your ideal client journey from stranger to signed client.
Automate your lead generation so it runs while you focus on your cases.
Use our funnel checklist to launch with confidence (and skip the tech overwhelm).
Kristen Porter is an award winning lawyer, marketing strategist and the founder O*NO Legal – The Real Estate Agents’ Lawyer. She built her firm using the exact funnel framework in this playbook—creating a steady stream of qualified clients without relying on referrals or wasting hours chasing leads. Now, she helps other law firm owners do the same.
Rumesha Kashif is a lawyer, marketing systems strategist, and creative director. She’s the architect behind Zenovate Marketing’s signature funnel frameworks—turning chaotic, DIY marketing into structured, scalable systems that convert. Her specialty? Simplifying complex marketing so lawyers can finally feel in control.
Both with double degrees in marketing and law, a passion for growing law firms and armed with the latest marketing trends and strategies, Kristen and Rumesha teamed up to launch Zenovate Marketing, a marketing agency built by lawyers, for lawyers and other professionals.
They don’t just “get” marketing. They understand the legal industry inside and out—and how to build marketing systems that actually work for busy lawyers.
Why Listen To Us?
You Don’t Need More Tactics.
You Need a System That Works.
This playbook is your shortcut to predictable, scalable growth—even if:
You don’t know where to start with funnel
You’re not techy
You don’t want to be glued to social media
You just want a system that works in the background, even while you're in court or on client calls
👉 Just enter your email below and we’ll send it straight to your inbox.
🚀Join hundreds of lawyers building smart, scalable firms—without the stress of doing it all manually.
Your Law Firm Deserves a Predictable Pipeline of Clients
You don’t need to chase leads, buy more ads, or hire a giant agency.
You just need the right system. This is it.
