F R E E W E B I N A R
Adapt or Vanish:
How to Stay Profitable as AI Changes Google Search
Learn the new rules of search before your clients start disappearing
LIVE WEBINAR | WEDNESDAY 13 AUGUST | 10:30AM AEST
AI is changing how people search. Google traffic is down. Clicks are disappearing. Your site may look busy in analytics - but that’s bots, not clients.
And if your ideal client can’t find you, they’ll find someone else - and give them their money.
The old SEO playbook doesn’t work anymore.
If you’re still writing blogs hoping to rank, or paying for ads that don’t convert, you’re bleeding leads. And every day you wait is another day your competitors get ahead.
This 90-minute masterclass is designed to teach you how to future-proof your visibility, leads and revenue -without needing a full-time SEO agency or more ad spend.
In this interactive 90-minute session
you’ll learn about:
The Decline of Traditional SEO:
Why your website traffic is diminishing—even if your SEO metrics appear solid.
Competitor Advantage:
The reality that if you're not adapting, your competitors are - and they're capturing your potential clients.
Rise of AI-Driven Search: How AI overviews and generative search are diverting clicks away from your site.
Understanding GEO & AEO:
What Generative Engine Optimisation and Answer Engine Optimisation entail, and why they're pivotal now.
Strategies for Visibility: Practical steps to ensure your firm remains visible in an AI-dominated search environment
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This Webinar Is for You If…
You’re a professional service business owner—lawyer, mortgage broker, real estate agent, accountant—who:
Is seeing website traffic drop and can’t figure out why
Is relying on SEO or ads that aren’t converting like they used to
Wants to stop being invisible online and start getting quality leads again
Then this session is built for you – because if You ignore this shift, you’ll be left behind
This is your shortcut to staying visible, relevant and profitable. One that works even if you:
You Don’t Need More SEO. You Need a New Strategy.
Don’t know how to ‘do’ SEO
Aren’t seeing results from blogging or ads
Feel like your competitors are showing up more than you
You just want qualified leads and consistent revenue - without becoming a tech expert or hiring a huge team.
This training is for you.
FREE LIVE MASTERCLASS
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FREE LIVE MASTERCLASS ✦
The Good News?
You can still be found. You can still attract dream clients. But only if you understand the new rules of visibility:
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How AI pulls answers instead of showing your website
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How to show up in ChatGPT, Google AI Overviews & beyond
Why “No Click” doesn’t mean no opportunity-
if you know how to optimise for it
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Your First Step…
Adapt or Vanish:
How to Stay Profitable as
AI Changes Google Search
This FREE masterclass is for professionals who want to learn the new rules of search before your clients start disappearing.
Why Listen To Us?
Kristen Porter is an award winning lawyer, marketing strategist, licensed real estate agent and the founder Zenovate Marketing and O*NO Legal – The Real Estate Agent’s Lawyer, a highly niched corporate and commercial law firm serving clients across Australia. She once believed success required endless networking - until she found an easier way. Leveraging digital marketing, she built a thriving law practice without cold outreach, schmoozing, or awkward networking events.
Introducing your hosts
Rumesha Kashif is a lawyer and marketing creative director. For Rumesha, branding isn’t just about being the loudest in the room or aesthetics - it’s about telling a story, building trust, and making a lasting impression. Her superpower? Turning messy, scattered ideas into bold, clear, compelling brands that cut through the noise.
Both with double degrees in marketing and law, a passion for growing firms and armed with the latest marketing trends and strategies, Kristen and Rumesha teamed up to launch Zenovate Marketing, a marketing agency built by lawyers, for lawyers and other professionals.
At Zenovate Marketing, we don’t just “get” marketing - we understand the legal and professional services industries inside out.
And we specialize in helping professionals grow sustainably, strategically, and successfully. This webinar shares the exact framework they use to keep clients visible, findable and profitable as search evolves.
Register Now to Reserve Your Spot
📅 Wednesday, 13 August at 10:30am AEST
💻 Live Online + Replay Available
Still Wondering If This Is for You?
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You’re seeing a drop in traffic or leads and don’t know why
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You run a professional services firm (law, finance, real estate, consulting)
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You’re tired of SEO advice that feels outdated or confusing
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You want a clear, expert-backed plan to stay visible and grow
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You want to attract clients, not chase them
If that’s you - even a little - register now.
Even if you can’t make it live, we’ll send you the full replay. Just don’t miss this.
This is Your Warning—& Your Opportunity.
Google search is changing fast. AI is rewriting the rules.
And if you don’t adapt now, you risk becoming invisible.
But with the right strategy, you can stay ahead.
We’ll show you how.
SAVE MY FREE SEAT FOR
Adapt or Vanish: How to Stay Profitable as
AI Changes
Google Search
LIVE WEBINAR | 13 AUG 2025 | 10:30AM AEST
(90-MIN SESSION)
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Boring legal stuff: Whilst this webinar has been designed and prepared by marketers and lawyers, this is general advice only and cannot be relied upon as marketing or legal advice as it does not take into consideration your exact business circumstances. This information is for guidance only as there are many variables in your business.